And managing customer Company email list bases. An email marketer analyzes data on clicks. Conversions. And email signups to create engaging marketing emails. Public relations public relations (pr) professionals develop marketing strategies. Budgets. And reputation management. A public relations professional can communicate with internet influencers and other high-profile people. Search engine optimization a person who specializes in search engine optimization works to improve web pages and brand awareness. Search engine optimization research can show you how a search engine delivers search results and what aspects of the content can help your pages rank in the top results. Targeted advertising targeted advertising specialists study customer demographics to create ad campaigns that retain existing customers and attract new ones. They work with other digital marketers to create campaigns to develop custom marketing materials.
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